We’re Fred.

We’re Fred. An independent brand and communications agency, dedicated to helping businesses and organisations grow. Formed in 2012, Fred was created out of the simple passion to deliver big agency thinking, with small agency focus.

We work with everyone from small start-ups to huge multinationals. And they all appreciate our personal, honest approach. To them, we’re a breath of fresh air.

We’re passionate about what we do. And it goes without saying that we put our heart and soul into our work. Just ask our clients. We’re an inquisitive bunch. Asking the right questions, we develop a deep understanding of who and where you want to be.

We deliver a truly integrated service. Consultancy. Strategy. Marketing. Brand. Design. Digital. Events. And more.

Whatever the channel, it’s through a unique combination of content expertise and creative flair that we help our clients communicate more effectively.

Our work can change entire businesses, or it can make communication projects more effective by telling a richer, more compelling story that engages and inspires.

There. That just about covers it.

Creative, professional, dedicated, strategic and passionate are just a few words I would use to describe the team at Fred. Fred has the great ability to turn your visions into creative, cost-effective result orientated campaigns. Always pushing the boundaries to ensure quality, Fred really comes onboard to live and breathe your brand and deliver exceptional projects. I can honestly say that working with Fred is an absolute joy and I can guarantee anyone needing a team to bring their brand to life, wont be disappointed when they choose Fred!

Marketing Manager, Commercial Bank International

Its always a pleasure to work with Fred. Their ability to creatively and seamlessly multi task a wide scope of projects across our various school brands means they are our go-to agency. Fred has helped us across different communication and branding projects and provided us with just the right balance of creativity, talent, and customer care. I can honestly say that they are one of the most client-responsive and professional agencies Ive worked with in the region and are a valuable and reliable partner to Taaleem.

Marketing Manager, Taaleem

Fred immerse themselves in, and understand, any brief they are given and consistently have surpassed our expectations, delivering creative approaches and production deliverables in a timely, professional manner and at an extremely high standard. The team always finds time to listen and delivers solutions to meet our needs no matter how big or small the project may be.

Marketing Director, Middle East & Africa, Control Risks

Fred's work on our branding and collateral has made a significant difference to our brand. Their minimalistic approach to design reveals how much time they spend in understanding the brand and client needs. We also appreciate how quickly the team reacts and meet our deadlines. It has been and will continue being a pleasure working with Liza and her team.

Brand Manager, Madar Farms

Fred were recommended to us in 2018 when we were searching for an agency to reposition and rebrand Zainab Duty Free, Pakistan. Big delivery, excellent service and being looked after are exactly what we received from Fred. Fred took care of all of our company re-branding and retail roll out and helped us achieve the brand look and feel we needed to take our company to the next level in our industry. In the busy work environments of today you really need professional companies who genuinely care and offer a customer experience, Fred do this and more.